Search Engine Optimisation

5 billion searches are performed every day. Be found.

Stand out with our SEO services

With close to *2 billion websites in the Internet in Jan 2018, what separates your company from the rest is your position in search engine result pages (SERPs). And this position can only be influenced with proper SEO (search engine optimisation) techniques.

According to a *CTR study conducted by Advanced Web Ranking in April 2017, the top search result receives almost 29% clicks on desktop and just shy of 25% on mobile. The second result receives around 15% for mobile and desktop and the third receives 10% on each platform respectively. What’s left is a steady decline in terms of importance.

Results in first, second, and third positions always receive way more traffic than results below these positions, and infinitely more than results on pages 2 and deeper.

Let’s face it. If you’re not on the first pages of search engine result pages, you literally don’t exist.

What is Search Engine Optimisation?

SEO is the process of observing a set of best practices set by search engines like Google, Bing/Yahoo! aimed at improving your visibility in the search engine results pages. It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.

The goal is simple. When a potential customer types “best skincare clinic Singapore” into Google, your clinic listing or website will be the first thing they’ll see.

5 billion searches are performed every day. If your competitors are doing SEO and you’re not, you lose. 

Beat your competition with SEO

Several studies have shown that up to 90% of first-time visitors to a website found it by using major search engines like, Google, or Bing.

A properly done SEO campaign can help your site become more visible in SERPs and consequently capture more customers. Not only do sites report a major increase in traffic after an SEO campaign, but the increase in leads or conversion rate is usually even higher than the increase in traffic.

The fact that most people always click on the first 5 search results shows that there are financial incentives for search engine rankings.

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